What sorts of conversations are people having about your products? What key points of differentiation from competitors are core to your brand?
Creating an emotional connection. Once consumers have decided they like your product, the more difficult it is for them to backpedal. Rational thinking will only justify their emotional choice.
Handcrafted for the new executive, SLATE is for the urban sophisticate. The taste-makers. The doers. Every detail is finely considered.
Inspired by nature. HYVE is a configurable, locking and scalable organization system. Arrange to fit your space, HYVE elements snap together and offer limitless storage possibilities.
The Trapper Keeper is one of the most recognized school brands of all time, built by innovation. Re-launching the brand in 2014, the patent-pending Snapper Trapper feature lets you snap your folder in and out of your binder without the hassle of opening the rings.
Built strong to last long. Slam resistant Five Star locker organization is made to last the entire school year.
Problem statement: “We want something about the size of a trash can that works with HotWheels.” The answer was the Adventure Mountain Raceway which became Little Tikes top selling toy its first Christmas in market.